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Retail Bound: Learn How to Sell to Retailers
By Yohan Jacob
Pages: 68
Size: 6 x 9
ISBN: 978-0-595-53438-8
Published: October 2008
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Price and Format : |
Paperback $10.95 |
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E-Book $6.00 |
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**BUY
NOW from iUniverse** |
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Excerpt from the book (October
2008) |
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Should You Call or Email? |
If you decide to contact
the retail buyer yourself, then you should do by telephone.
Unless you’re approaching a small retailer, it’s unlikely
that a retail buyer will answer directly; the first contact
will probably be with the retail buyer’s assistant or the
department’s receptionist. The assistant retail buyer or
the receptionist can direct your inquiry to the retail buyer
of the particular product category that you are interested
in pitching.By the way, use your landline telephone to contact
the retail buyer, not your cell phone. I recently had a
prospective vendor call me on her cell phone, and it was
very irritating when the call went in and out due to the
strength of the signal. I couldn’t make out the conversation
of this prospective vendor and finally hung up on her.
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